Social Media Manager
Scam GuardDog is a leading provider of anti-scam solutions, helping individuals and businesses protect themselves from various types of scams and fraud attempts across multiple platforms. We are seeking a talented and creative Social Media Manager to join our team and develop a strong online presence, engage with our audience, and drive brand awareness and growth through effective social media strategies.
Responsibilities:
- Develop and execute a comprehensive social media strategy aligned with Scam GuardDog's brand identity, marketing objectives, and target audience.
- Manage and maintain Scam GuardDog's presence across multiple social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and others as needed.
- Create and curate compelling, visually appealing, and on-brand content for social media, including posts, videos, infographics, and other multimedia assets.
- Engage with Scam GuardDog's online community, responding to comments, messages, and mentions in a timely and professional manner.
- Monitor and analyze social media metrics, such as engagement rates, follower growth, and conversion rates, to optimize strategies and content performance.
- Stay up-to-date with the latest social media trends, best practices, and platform updates, and adapt strategies accordingly.
- Collaborate with cross-functional teams, including marketing, content, and product teams, to ensure consistent messaging and content alignment.
- Identify and leverage influencer marketing opportunities to expand reach and promote Scam GuardDog's products and services.
- Develop and execute social media advertising campaigns, including targeted ad campaigns and sponsored content.
- Monitor and respond to online conversations, addressing any issues or concerns related to Scam GuardDog's brand or products.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field (or equivalent professional experience).
- Proven experience as a Social Media Manager, with a strong track record of developing and executing successful social media strategies.
- Excellent written and verbal communication skills, with the ability to craft engaging and on-brand content.
- Proficiency in social media management tools (e.g., Hootsuite, Sprout Social, Buffer) and content creation tools (e.g., Canva, Adobe Creative Suite).
- Strong analytical skills and experience with social media analytics and reporting tools.
- Familiarity with social media advertising platforms and best practices for effective ad campaigns.
- Knowledge of digital marketing principles, SEO, and content marketing strategies.
- Understanding of cybersecurity, privacy, and anti-fraud best practices is desirable.
- Creativity, adaptability, and the ability to work in a fast-paced environment.
We offer a competitive compensation package, including a base salary, performance-based bonuses, and comprehensive benefits, along with opportunities for professional growth and career advancement.
Join our dynamic team and play a pivotal role in building and managing Scam GuardDog's social media presence, engaging with our audience, and driving brand awareness and growth through effective social media strategies.
To apply, please submit your resume, cover letter, and a portfolio or samples of your successful social media campaigns, demonstrating your creativity, strategic thinking, and measurable results.
Scam GuardDog is an equal opportunity employer committed to fostering a diverse and inclusive workplace.
